Podcast

Become The Architect Of Your Actual Purpose - With Travis Fox - EP0120

Travis Fox is known as "The Architect of Being" and is armed with degrees in both Psychology and Clinical Hypnotherapy. He is a Master Trainer and Business Coach.

For the last 29 years, Travis has been training and teaching his proprietary methodology; Architecting sales, marketing, communication, branding and corporate cultures for both private and public corporations.

In this episode, you'll hear:

• The selfish reason behind why Travis got into Psychology and Hypnotherapy. - 2:00

• The moronic thing (one of many) the education system forces kids to do that's not only stupid, but is also totally unfair. - 2:50

• What Travis's wife did to him that made him feel like his heart was ripped out and driven over by a Mack Truck. Hear this heart-wrenching tale at 3:20

• How being "good" at something can potentially hurt your future career and work satisfaction. - 5:20

• Why many people are miserable with their job or career despite being good at what they do. - 10:00

• A no-nonsense, no B.S. way to find your passion. (This is NOT an answer most people will like, but it is what it is. - 11:15)

• The daunting "30 Day" question that will force you to get real and discover if you're truly happy or not. If you're game, listen up at 15:10)

• The #1 excuse people make for not going after their dream. - 17:40

• Tony gets real (like always) and talks about his unrelenting half a decade of Groundhog Day. Yup, believe it or not, Tony went five long years where no matter what he was doing, he just phoned it in - 20:00

• Travis talks about the Dark Side of the self-help industry and reveals some of the “financial shenanigans” that go on. (This is why Travis took a five-year sabbatical from the industry he loves. - 23:00)

• The "When I" fallacy that keeps folks perpetually discontent and feeling more frustrated than a midget playing Twister. 27:35

• The most likely person to quit on you. (It's very easy to spot this individual. Here's how: Go into an empty bathroom, walk up to the basin and look in the mirror! - 30:20)

• Golden advice to give your kids no matter how young or old they are. A big caveat: make sure YOU'RE doing this also. - 32:50

• Tony slides his jib about slick encyclopedia salesmen, fine art, and condom wearing bananas. 44:50

• Travis's impassioned and “uncensored” opinion on Accountability Coaches. WARNING: make sure no young children are around to hear. - 58:30)

• Travis’ method guides people and corporations to the heart of their message.

by Tony Whatley

Become Outstanding With Personal Branding - With Natalia Wiechowski - EP0119

Dr Natalia Wiechowski had what most would perceive as a perfect life. With a PhD in Philosophy, she led a highly paid career and worked for a great company. But on the inside, she wasn't happy.

At twenty-nine, she quit her job and started from scratch.

During a nine-month sabbatical she changed the way she thought, spoke and acted. She committed to design her purposeful dream life and founded her company, Think Natalia.

Her obsession is "coachsulting" people who left corporate to do their own thing. She now helps people who want to build an international, sustainable and purposeful thought leadership personal brand on LinkedIn.

In this episode, you'll hear:

• Why Natalia quit her cushy corporate job, left her friends, locked herself away and lived like a hermit for 9 months. - 2:00 
• The car Natalia owned that made her go, "Ooooahhhh" – Hey, she said it! - 5:15
• The ONLY two things that made Natalia happy during a time when she was miserable and hating her life. - 5:30 
• Was Tony happier after he made his money or before? (Hear Tony's eye-opening answer at 5:55
• A little-talked about “addiction” that more people have than you would ever imagine. - 6:30 
• A common way people lose their vitality and energy even though they eat well, exercise, and get good sleep. (Hear what this common "energy thief" is at 7:48)
• Why your family and closest friends are often lying when they wish you success. (Hear this controversial information at 9:40) 
• Tony's brilliant “culling friends” methodology that instantly identifies the winners from the losers. (Listen up at 10:15)
• Why people who are teachable and very "nice" often become miserable, or even worse - totally crack! - 14:55 
• What people lose when they become unemployed that often leaves them depressed and feeling useless. This is what happened to Tony when he was 43 years old. (And no. It's not confidence or money. Hear what this is at 17:00)
• The “unusual” way Tony pulled himself out of a dark funk. This was back when Tony was unemployed and going crazy looking for a job every day on LinkedIn. (Hear what Tony did in his backyard to stop himself from REALLY losing it. You may not be able to do exactly what Tony did, but you sure can apply the same concept. - 17:20)
• What the "Sunk Cost Fallacy" is, and how it can keep you stuck in a rut, thinking small, and living life on other people's terms instead of your own. - 18:30 
• The single biggest missing element in most content put online today that hurts engagement. (This is especially true of the content that's on LinkedIn. Start injecting the element mentioned at 23:00 into all your content marketing and watch what happens.)
• A clever thing Natalia did on LinkedIn that has given her a leg up on the competition. (Best part: This is something anyone can do. This is mentioned briefly, so listen carefully at exactly 23:07) 
• Natalia's “crash course” on how to make a post go viral on LinkedIn. (Natalia routinely gets hundreds of likes and comments on her posts and... many of them hit LinkedIn's coveted Now Trending, to boot! In other words, Natalia knows whereof she speaks. - 23:50)
• Natalia's secret to creating “irresistible content” that even people with fruit-fly level attention spans will drop what they're doing and pay attention to. - 24:00 
• Why Natalia thinks content marketers should pay ZERO attention to what's trending, and what you should do instead. -  25:00
• A head-smackingly simple (but powerful) way to create content that nobody can steal or imitate. And if they try to, they’ll just look like copycats.  - 25:10 
• How to always bang out highly engaging content even if you're a raw newbie and have a dorky personality. Just do what Tony mentions at 26:00 and you can't go wrong.
• What Gary Vee said about LinkedIn that, if he's right, is very good news for content creators. (Ol' Gary boy's been right a few times before, so I'd lean in at 27:18) 
• A little-talked about benefit of marketing on LinkedIn that other platforms like Instagram and Facebook simply can't match. - 28:00
• Why most marketers who promote their business on Facebook and Instagram come off looking like carnival barkers. - 29:20
• The "First Hour" secret to gaining the most attention and engagement humanly possible with your LinkedIn content. (Natalia learned this from a couple of ninja LinkedIn growth hackers. Hear this little-known secret at 31:35)
• Natalia gives the full skinny on creating a LinkedIn profile that shines with credibility instead of one that “smacks” of amateurism. 
• What people unwittingly leave off their LinkedIn profile that almost guarantees people who visit their profile quickly click away and never return. - 34:28
• How your high-falutin’ expert status and list of fancy credentials could be hurting your LinkedIn profile. Full story at 37:00 
• A sneaky way to use people's egos and “need to be heard” to boost your LinkedIn content. - 38:50
• Natalia's embarrassing ToastMasters story that will make you cringe, laugh and feel inspired. - 42:40 
• Are great speakers born or made? At 46:00 Tony drops science on the topic. Insightful stuff.

by Tony Whatley

Make Shift Happen - With Michael Dash - EP0118

Michael G. Dash is an entrepreneur and best-selling author of "Chasing The High". He's a recovering addict, speaker and philanthropist. He founded the F.A.T.E. series (From Addict To Entrepreneur) published on Thrive Global & Medium.

Michael helps overworked entrepreneurs and business leaders move from isolation to connection to step back into the true leader they were meant to be.

He is the co-founder of the Activated.Life, a social movement focused on inspiring a culture of positivity, authenticity, passion, empathy, and resilience while giving back to others. Michael is an avid volunteer, fundraiser, and mentor, and is dedicated to bringing positive change to leaders of all kind.

Here’s a sneak peek of what you'll hear:

• A super cool “interviewee technique” (often used by Hollywood screenwriters) for grabbing the host’s and audiences' rapt attention right off the bat. - 1:47
• How a seemingly “innocent” chat with his uncle at Thanksgiving sent the young Michael Dash down the precarious path of gambling. 2:00
• The shockingly young age Michael began his gambling habit. - 2:20
• How Michael was virtually groomed as a child to become a gambler. - 2:30
• Tony's little-talked about days of being a pro pool player. Geez...what hasn't he done? (At 2:40 you'll hear Tony wax lyrical about playing Nine Ball for cash in the pool halls of Houston Texas, and... what he spent his winnings on. Hmm…)
• The REAL reason gamblers love gambling. - 5:50
• A form of selling that, more times than not, chews up and spits out the salespeople who attempt it. (This “brutal” form of selling is what Michael cut his teeth on and says it has turned him into one helluva good salesperson. - 9:15
• Why Michael used to be called "The White Devil" (And no... this was not a term of endearment or a nickname given by his mates. Full story at 9:30)
• Michael's “crazy” Spring Break story. (This involves a Lincoln Continental, two ballsy but stupid guys in their early twenties, and 22 pounds of marijuana - 12:00)
• What Michael saw that helped him kick his gambling addiction for good! -14:10
• Michael and Tony swap “horror stories” about business partnerships, corporate bullying, and rant about scumbag business executives and their money-grubbing lawyers. The fun starts at 22:00
• A cautionary tale: what Michael learned during his six years of litigation hell. - 24:30
• The dumbass mistake most people make when seeking legal help. - 35:00
• The "Hell Yes! F*#k No!" philosophy that's helped Michael (1) make better life decisions (2) become more focused, and (3) feel a sense of peace and wellbeing. - 38:50
• Proof that Michael Dash is not a fan of the 80s band The Police. - 39:40
• The strange (but effective) way Michael gets high. (Don't worry, this doesn't involve taking any drugs or ingesting any substances. – 48:10)
• Michael's damn good advice for entrepreneurs, introverts, and lone wolves who spend a lot of time alone. (Since Michael’s been doing this, he's never been happier. - 52:00)

by Tony Whatley

2019 In Review: Lessons & Accomplishments - Tony Whatley - EP0117

Tony Whatley reviews 2019 from a business and personal perspective. What did I achieve? What lessons did I learn? What does the future hold? Which were the Top-5 most downloaded episodes?

Thank you for listening to the 365 Driven podcast. I love bringing value to you, and look forward to hearing from you!

In this episode, you'll hear:

• How people who have the charisma of a coma patient and the awkwardness of Elmer Fudd can still become good public speakers. - 25:00
• The "1-second phone test" that can help you create a social network that contains only the very highest quality of people. - 20:36
• Why social media algorithms tend to favor the accounts of people who have attended ToastMasters. (I know this sounds strange, but it's true. Hear why this is the case at 26:35)
• The little-known (probably not for long) high-level business syndicate that's quickly becoming the most coveted and most talked about movement in the entrepreneurial space. (In April 2019, Tony applied to join this high-level syndicate along with 31,000 other applicants. In June 2019 the two leaders of this elite group selected only 120 out of the 31,000 applicants to join their heavily vetted fold. Was Tony one of those 120? Well, you'll hear the full story at 2:20)
• Tony's most favorite word. (This explains a LOT about the man. You'll see. - 32:00)
• The curious reason why Tony coached a bunch of clients for an entire year without charging them a single penny. In fact, doing this cost him money! (Pay attention... there's a powerful business lesson here - 15:48)
• A 12-word sentence that can help you identify all the "deadwood" in your social network that need to be axed. (Hear this ruthless but necessary information at 20:00)
• How Tony got to hang out with "The Boss" at the FM 91.1 radio show in Houston. (Ah, no. It's wasn't Bruce Springsteen, but it was still cool, nonetheless. - 18:29)
• Tony's quickie “crash course” on public speaking that can make you look like a pro instead of a bumbling buffoon. - 14:32
• A screamin' good insight into Tony's “mindset” that has helped him consistently kick ass in life and business. (If you adopt this mindset described at 15:30, I'm sure it will help you, too.)
• Tony's "ABC" success formula. (Don't get too excited. The ABC formula may be "caveman" simple in theory, but it's hard as hell to perform. You'll see. - 14:41)
• A disturbing fact: the U.S. suicide rate is at its highest since World War II. (Furthermore, teen suicides are increasing much faster than all other age groups. At 10:35 Tony talks about what he's personally doing to help with this serious health and social problem and reveals what the experts say is largely to blame for this alarming rise in teen suicide.)
• Thinking of hosting or organizing a live event or seminar? (You may want to hold off doing so until you hear what Tony mentions at 10:15 - Priceless information!)
• Tony's personal brand breakthrough that has put a "pep" in his step. (This happened back in October, and guess what? This was caught on film so you can potentially watch it. - Hear the full scoop at 12:20)
• Why social media algorithms tend to favor the accounts of people who have attended ToastMasters. (I know, this sounds strange but it's true. Hear why this is the case at 26:35)
• A little-talked about difference between winners and losers that reveals itself when people spend their hard earned. - 34:40
• The "Death Grip" mindset that makes people approach life like scared puppies, cowering in the corner, terrified to make a move or take any risks. (Sadly, a lot of folks have this dangerous mindset described at 37:00 Hopefully YOU’RE not one them!)
• A silly (and arrogant) assumption many successful business people make when starting to build their personal brand on social media that (1) leaves them eating humble pie, and (2) makes them last about as long as Chris Christie on a treadmill. - 30:00
• The "insane" club Tony recently joined that will make you wince. - 39:54
• What Tony plans on doing in 2020 that could potentially make you mucho dinero. Listen up at 43:18
• Tony's "Learn-n-Burn" secret to gaining bigger muscles and a razor-sharp mind. (Hear his secret at 40:10 - Yeah, baby!)
• Why Tony and his wife "intentionally" offended certain people in their social network. (Don't worry, this is not as bad as it sounds. Full story at 20:00)
• What "Motivation Obesity" is, and why most online coaches today need to go on a motivation diet! - 23:00
• The single biggest (and scariest) oversight of many new speakers and coaches who are selling their wares online that almost makes them no different than a con artist.
• The "Premature Coach" phenomena. (This disturbing phenomenon has many people blindly following coaches who are full of piss and vinegar and very little else.  - 23:50)
• What all of Tony's clients lose after being coached one-on-one by him that helps snowball their success. (They lose so many of these when getting coached by Tony they virtually have none left. Not surprisingly, all highly successful people have very few of these also. - 17:25)
• The laughably simple "Hey Guys!" marketing method that catapulted Tony's audio version of his SideHustle Millionaire book to #1 bestseller!
• The Shark Tank star who was lucky enough to share a stage with Tony Whatley (Hear this at 9:10)
• The high-powered businessman's house that made Tony feel unsuccessful and broke. (This 9 and 10-figure business owner is a true baller and his lake house in Idaho takes the breath away of even the most successful people on the planet! - 3:00)

by Tony Whatley

How To Build Deca-Million Startups From Zero - With Matt Ganzak - EP0116

Matt Ganzak is the guy responsible for creating some of the most obnoxious advertising of all time.

His advertisements have hundreds of trillions of impressions, hundreds of millions of clicks and has signed up tens of millions of users to email lists.

Since leaving the sweepstakes industry, he has helped several companies build from zero to eight figures, and has created four software platforms and a supplement company.

by Tony Whatley

On A Mission Of Motivation - With Andy Audate - EP0115

Andy Audate is a millennial motivational speaker, published author, and serial entrepreneur. He is widely recognized as an eminent speaker with a delivery that is high energy and stimulating.

Raised in a city of impoverishment and a college dropout with little formal education; Andy took a path of entrepreneurship, forcing a course of endless self-education that has amounted to his successes.

by Tony Whatley

Find & Leverage Your Purpose - With Laura Garnett - EP0114

Laura Garnett is a performance strategist and TEDx speaker, and author of the book "Genius Habit". She is also a regular contributor to Inc Magazine and Forbes.

Laura owns Garnett Consulting, based in NYC, where she works with CEOs and executives to identify their unique genius and purpose, and craft an actionable plan to leverage them in their day-to-day work. She has consulted with organizations including Capital One, Open Table, LinkedIn, and Pandora.

by Tony Whatley

Enterpreneurship Radio Hour - With 91.1FM KNLY The Boss - EP0113

In this episode, I interviewed a dozen amazing entrepreneurs and public speakers during this hour-long live radio show. They traveled from all over the world to participate in a 7-day speaking event, known as "Speak In America". It was an honor to host them on KNLY 91.1FM "The Boss", in Houston, Texas.

https://speakinamerica.com/

http://www.radiotheboss.com/

by Tony Whatley

Escape Your Backstory To Earn Millions - With Aaron Nash - EP0112

Aaron Nash is Founder and CEO of Platinum Fitness, a series of gym locations which now earn millions. He's a published author, and also owns a sports supplement company.

These accolades didn't come easy. He has a remarkable story of having it all, losing it, struggling through addiction, and then deciding to climb out of his backstory to create a better life.

by Tony Whatley

Attract More High-End Clients - With Marian Esanu - EP0111

Marian Esanu teaches authors, speakers, coaches, and thought leaders how to create high-end packages and automate their online sales process.

He helps those who struggle with putting the right message in front of the right audience, and gets them paid their true value.

Marian went from being a poor immigrant a few years ago, to becoming 7-figure entrepreneur and "2 Comma Club" member with ClickFunnels, thanks to his ability to generate high-end clients for his business and his clients.

by Tony Whatley